Communicate with Travellers at Every Step
From instant booking confirmation to real-time flight alerts and post-stay feedback, SMS keeps travellers informed and engaged throughout their journey — wherever in the world they are.
Booking Confirmations & Reminders
A booking confirmation SMS is one of the most-welcomed messages a traveller receives. It provides instant reassurance that their reservation is confirmed and gives them key information — booking reference, check-in time, location — in a format they can access without internet connectivity. Our API-triggered platform fires confirmation messages the moment a booking is created in your reservation system.
Pre-travel reminders sent 24–48 hours before arrival or departure help reduce no-shows and allow guests and passengers to prepare. Itinerary update messages — including any changes to booking details — keep travellers informed and reduce unnecessary calls to your customer service team.
Discuss RequirementsKey Capabilities
- Instant API-triggered booking confirmation
- Booking reference and itinerary details
- Pre-travel reminder sequences
- Check-in window notifications
- Reservation system and PMS integration
- Multi-language message support
- International delivery coverage
- Delivery receipt per confirmation sent
Real-Time Travel Alerts
When travel plans change, passengers and guests need to know immediately. Flight delays, gate changes, cancellations, and weather disruptions all require rapid, reliable notification to minimise confusion and passenger stress. Our priority routing infrastructure delivers travel alert SMS in seconds — reaching passengers on any network, anywhere in the world.
Travel alerts are among the most time-critical SMS use cases. A gate change notification that arrives five minutes before the old departure time, or a cancellation alert that arrives too late to rebook, are worse than no notification at all. Our Tier-1 routes and real-time monitoring ensure travel alerts arrive with the urgency they demand.
Discuss RequirementsKey Capabilities
- Priority routing for sub-10-second delivery
- Flight status, gate, and delay alerts
- Cancellation and rebooking notifications
- Weather and disruption alerts
- GDS and airline system integration support
- International passenger communication
- Delivery confirmation per alert sent
- High-volume burst for mass disruption events
Customer Experience
SMS is a powerful tool for enhancing the guest and passenger experience at every touchpoint. A welcome message on arrival makes guests feel valued. A targeted upsell offer for a room upgrade, spa treatment, or excursion — sent at the right moment — generates incremental revenue. A post-stay feedback request captures insights while the experience is still fresh.
Personalised SMS communications feel more immediate and personal than email, and the near-100% read rate means your message is seen. Loyalty programme updates, points statements, and personalised offers keep frequent travellers engaged between trips and drive repeat bookings directly.
Discuss RequirementsKey Capabilities
- Welcome messages on check-in or arrival
- Targeted upsell and upgrade offers
- Loyalty points and programme updates
- Post-stay review and feedback requests
- Personalisation with guest name and details
- Opt-out and preference management
- Scheduling for optimal send timing
- Campaign performance reporting
Built for Travel & Hospitality
From international airlines to boutique hotels, SBS TELECOM provides the global SMS infrastructure that travel and hospitality businesses rely on to communicate with travellers around the world.
Travel & Hospitality SMS — FAQs
Can you integrate with our GDS or booking system?
Yes. SBS TELECOM provides a REST API that can be integrated with any global distribution system (GDS), property management system (PMS), airline reservation system, or travel agency platform. Booking confirmations and travel alert messages can be triggered automatically from your existing system when a booking event or status change occurs, without requiring manual intervention.
How quickly can you send flight disruption alerts to passengers?
Travel alerts sent via our priority Tier-1 routing infrastructure are typically delivered within 3–10 seconds in the UK and major international markets. For airlines needing to notify large numbers of passengers about a disruption event simultaneously, our platform handles high-volume burst sends without throttling. Delivery receipts confirm which passengers received each alert.
Can I send SMS to international passengers while they are travelling?
Yes. SBS TELECOM provides coverage across 190+ countries and territories, so your passengers receive SMS notifications wherever they are in the world. International roaming does not prevent SMS delivery. Our platform applies the correct routing for each destination country automatically, ensuring reliable delivery regardless of the passenger's current location.
Is SMS GDPR compliant for customer communications?
Marketing SMS (such as upsell offers and loyalty updates) requires prior consent from recipients under UK GDPR and PECR. Transactional messages such as booking confirmations and travel alerts are generally exempt from marketing consent requirements as they relate to the customer's existing booking. SBS TELECOM provides opt-out management tools and full compliance documentation support.
Can SMS increase ancillary revenue from upselling?
Yes. Targeted upsell SMS sent at the right moment — for example, a room upgrade offer sent 48 hours before arrival, or a spa offer sent on check-in day — consistently drives incremental revenue for hotels and hospitality businesses. SMS achieves open rates that email upsell sequences cannot match, and the immediacy of SMS makes it particularly effective for time-sensitive offers.
Discuss Travel & Hospitality SMS.
Our team will help you build an SMS programme that keeps your passengers and guests informed from booking to post-stay — wherever in the world they are travelling.