Real Results for Real Businesses

Challenge

A UK challenger bank was experiencing inconsistent OTP delivery on their mobile app login flow, causing customer drop-off and support escalations. Delivery receipts from their previous provider were frequently fake or delayed.

Solution

SBS TELECOM migrated the client to our dedicated OTP routing pool with direct Tier-1 carrier connections. Genuine operator-level delivery receipts replaced synthetic DLRs, and route failover was configured to engage within seconds of any delivery anomaly.

Result

OTP delivery rates improved significantly, customer complaints related to login SMS dropped, and the bank's fraud team gained genuine delivery data for compliance reporting.

• Delivery rate improvement
• Reduced support tickets
• Genuine operator DLRs
• Sub-second delivery on key routes

Challenge

A mid-sized eCommerce retailer was sending promotional SMS campaigns but struggling to measure ROI and attribute revenue to their messaging activity. Delivery rates on their previous provider were unpredictable around peak periods.

Solution

SBS TELECOM onboarded the client onto our business platform, providing full delivery receipts, link tracking integration, and campaign-level reporting. Volume pricing was agreed based on their projected monthly send, and a dedicated route allocation was put in place for peak campaign periods.

Result

The retailer achieved consistent delivery during Black Friday and seasonal campaigns, and for the first time had reliable delivery data to present to their marketing leadership alongside revenue attribution.

• Consistent peak delivery
• Campaign-level reporting
• Revenue attribution enabled
• Volume pricing agreed

Challenge

A private healthcare provider was sending appointment reminders via SMS but facing a high no-show rate that was costing clinicians significant revenue per day. Messages were arriving too late due to shared-pool routing delays.

Solution

SBS TELECOM configured transactional priority routing for the appointment reminder workflow, ensuring messages were delivered promptly at the scheduled time window. Sender ID registration was completed so recipients recognised the clinic name immediately.

The provider's booking system was integrated via our HTTP API, replacing a batch-file process that introduced further delays.

Result

Appointment no-show rates reduced materially within the first month following migration. The provider reported the change as one of the most cost-effective operational improvements made in that period.

• Reduced no-show rate
• Timely delivery confirmed
• Recognised sender ID
• API integration completed